On Board TV Channel
Let us help you engage with the hard-to-reach LSM 4-8 target market in a relaxed and captive environment where they are more receptive to your messaging.
In Station TV Channel
Increase your reach and brand awareness by advertising at our bus stations where millions of commuters pass through every month.
Video on Demand
Whilst on board, passengers can connect to free Wi-Fi on the bus to stream movies and your videos will play before the start of each movie.
Bus Branding
Branding of Rea Vaya will help you increase your reach by exposing your message to millions of weekly motorists, taxi passengers and pedestrians, especially during peak traffic hours.
On Board TV Channel
Let us help you engage with the hard-to-reach LSM 4-8 target market in a relaxed and captive environment where they are more receptive to your messaging.
In Station TV Channel
Increase your reach and brand awareness by advertising at our bus stations where millions of commuters pass through every month.
Video on Demand
Whilst on board, passengers can connect to free Wi-Fi on the bus to stream movies and your videos will play before the start of each movie.
Bus Branding
Branding of Rea Vaya will help you increase your reach by exposing your message to millions of weekly motorists, taxi passengers and pedestrians, especially during peak traffic hours.
About NIH Media
Who are we?
NIH Media is a vibrant and innovative OOH media company that connects brands to millions of busy people who are constantly on the move and away from home.
The company was established in 2012 and has evolved tremendously over the years and now boasts a full-above-the-line service offering that includes a National Digital TV network, moving billboards (bus back branding) and Video On Demand Streaming Services that allow brands to connect and educate millions of weekly commuters.
Why NIH Media?
NIH Media provides brands with unprecedented levels of engagement with the hard-to-reach LSM 4-8 target market via its BUS TV Network.
Branding on the back of Rea Vaya buses exposes your brand to millions of weekly motorists, passengers and pedestrians; especially during peak traffic time.
150+
Destinations spanning throughout – Mozambique, Zimbabwe and South Africa.
1000000
People passing through our ticket sales offices and waiting areas.
200000
Unique viewers traveling on 82 coaches each month.
WE OFFER UNPRECEDENTED ENGAGEMENT COMPARED TO OTHER MEDIA CHANNELS
2
Seconds
Billboard
15
Seconds
Print Ad
30
Seconds
Mall Poster
20
+ Minutes
Uber ride
10
+ Hours
Coach ride
Our Services
- Our Onboard TV Network is targeted at the long-distance bus commuter
- The TV channel enhances the passenger journey by delivering video programming that is entertaining, informative and educational whilst the passenger travels from one destination to another
- Our video content is GPS-triggered which ensures that your message is disseminated in your preferred locations and our family-friendly programming guarantees brand safety
- NIH TV is also highly cost-effective, as the same video content you used for TV and digital media, can be used on our media platform – saving you additional production costs
- Use this media channel to engage prospects whilst they’re standing in the queue waiting to enquire, purchase or collect their tickets before boarding the bus
- Using this media channel, allows you to extend your reach to passenger’s friends, relatives and loved ones who are accompanying them
- This is a great avenue for building brand awareness and adding reach to your campaigns due to the millions of diverse people passing through these terminals every month
- Whilst on board, travelers can connect to free Wi-Fi and stream a variety of movies from their mobile devices
- Your advert plays before the movie starts
- There is no option to skip adverts, so passengers have to watch the advert to completion
- NIH has exclusive media rights to brand the exterior and interior of Rea Vaya’s Route 1A’s buses, the most premium public transport system in the City of Joburg
- Rea Vaya has a fleet of 142 buses and our routes cover all areas of Soweto townships, Braamfontein and Johannesburg Central
- Interior branding connects your brand to a captive audience of over 80,000 daily commuters whilst the exterior branding on the back of the buses extends your reach massively by exposing your brand to millions of weekly motorists, taxi passengers and pedestrians, especially during peak hour traffic
Our growing client list
GET IN TOUCH WITH US
Address:
1st Floor, 61 Katherine Street, Sandton, 2196
Email Address:
sales@nihmedia.co.za
Telephone:
+27 (0) 10 300 6014